Yesterday, Apple held an event titled “The Beat Goes On”. You can watch it here if you’d like to experience Steve Jobs’ Reality Distortion Field. I won’t bore you with the details; basically, Apple released a bunch of iPods. The most interesting product released, in my opinion, is the iPod Touch. It’s the ‘iPhone without the phone’. However, the biggest news isn’t a product, but rather a price cut.
The iPhone’s price dropped $200. The phone that came out two months ago is now $399 rather than $599. Anyone who bought it when it first came out essentially paid an early adopter tax of $100 a month. That’s insane!
After Apple’s stock price mildly plummeted, ~5%, Jobs issued an open letter to iPhone owners saying that Apple would credit early adopters with $100 store credit. It’s your textbook case of damage control. I predict the stock price to bounce back tomorrow.
Here’s the interesting portion within all of this controversy: The iPhone is $399! I’d love to purchase one, but from what I’ve heard from my awesome readers and other people, AT&T’s service is spotty in my area. Really, in all honesty, it is overkill for my needs. The holidays are coming, and the iPhone seems to be a killer product… again.
Wow, this is tough. How bad is AT&T in our area? Pretty awful, huh? It would be awesome to have an iphone, though. Oh well, I’ll just have to keep in mind the informative AT&T coverage statement I heard at the Dover Carnival: “AT&T suuuuuuuuucks!!”
My ecomomics teacher thought Steve Job’s was a genious for this. I was leaning more toward “Evil” but I guess you cannot expect a man to be more than an animal.
I think it’s a combination between genius and a grave mistake. It causes mistrust toward the company for those early adopters, but will end up selling more phones.
My economics teacher seemed to think that it pleased the early adopters, but I’d still be out $100 bucks.
Plus, what can you buy at the apple store for $100? Some accessories, and some songs on itunes?
Well, there’s one big thing that can be bought at the Apple Store for almost $100, almost now…
Next month, Apple reveals their next big thing, the new version of the MacOS.
Mac OS X Leopard, my most anticipated product of the year. I’ll be covering it on Exposay, of course.